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Gray Matter Marketing is a Minnesota-based marketing agency that helps businesses get found across Google Search, local listings and AI-search platforms without all the complications, jargon or overhead pricing of big agencies.
Serving Businesses Across Minnesota, Wisconsin & Beyond!
Customers are searching in a completely different way than they were a few years ago. With AI tools, voice search, social media and other systems specifically designed to offer personalized answers to questions almost instantly, if your website isn’t built for what your customers are searching for – you’re being skipped over!
Your customers don’t all search the same way, so why should marketing look the exact same business-to-business? We build your marketing around your actual customers, your service areas and realistic search intent so your business gets shown.
Likes, followers, random traffic from China – what does it all mean? We don’t bog you down with metrics you know nothing about. Instead we focus on getting you real results, real calls and real customers that can actually convert.
We live and breathe everything marketing, from how Google reads your website to how search engines crawl social media sites, ensuring your business is staying up to date on the technical, psychology and strategy sides of your online presence.
She thinks outside the box, which is what i needed. Never felt stupid for not knowing the tech terms, that’s where she shines. She took the time to learn about my profession to make the website more effective. Lastly, she took my vision and made it bigger/better because she knows what technology can do! She is worth more than she knows!
— Micah D., Bridge Interpreting Partners (Twin Cities, MN)
I’ve hired Autumn for multiple projects over the years and I have always been so pleased with her knowledge and willingness to bring my vision into a reality. My work load has increased from what she has done with Google and so much more! Appreciate you!!
— Adam W., Rough Cuts Construction (Harrison, AR)
Autumn’s expertise is something I’ve admired for years. As someone in the digital marketing space, I’ve found it easy to refer others to her. She’s a priceless resource, and I’m Blessed to know her.
— Sami P., All Things Social (Blaine, MN)
I run a small business and honestly had no idea why I wasn’t showing up on Google when people searched for what I do. I’d tried “marketing” before and it went nowhere — just confusing reports and no real explanation of what was actually happening. This was completely different. She walked me through, in plain English, exactly what my customers were searching for and why my competitors were showing up instead of me. Then she gave me simple, specific things to fix — nothing complicated, no funnels or buzzwords. Just clear steps that actually moved the needle. If you’re tired of wondering why the phone isn’t ringing, this is worth your time.
— Shanna S., Rise and Thrive Marketing (Montgomery, MN)
Our Process
Your time is valuable, which is why we don’t over complicate your marketing. We run our reports, we meet and then we take marketing off your ‘to-do’ list leaving you to run your business.
01.
We review your website, search visibility, Google presence and customer experience to identify how you are being shown to your customers. We then provide a scorecard that shows what’s helping, hurting or limiting your visibility online. All completely free!
02.
Based on your goals, industry, service area and current marketing initiatives, we create a practical strategy focused on getting your business found by more customers who are ready to close. Each plan is customized for your business and goals, ensuring you stay ahead of the competition and get more leads.
03.
We take marketing off your plate so you can focus on running your business. With regular touch-ins, we keep your marketing ahead of your competitors AND ahead of the technology, letting you and your business get found more without putting more tasks on your to-do list.

Good marketing shouldn’t be out of reach for any business. If marketing seems out of your budget, reach out to see if you qualify for any of our discounts!
Flexible Marketing support for growing businesses
No hidden fees, no sales-call runaround – just real packages & real pricing built for businesses wanting real results. We offer a variety of packages and add-on marketing services to allow you to completely customize your marketing for your budget and when it matters to you.
Our Starter Package
Looking to get found more online? Our starter package improves your homepage’s SEO and searchability by telling Google and AI exactly WHO you serve, WHAT you do and WHERE you serve.
This package does not include any additional add-on marketing services, discounts or savings.
starting at
$350
per month
Best For Those That Need A Reset
Maximize your search and online presence with our Search & Show Up package. We improve SEO for up to 3 of your webpages to help your business get found and cited more online. You also have the BONUS option of choosing our AI Search or Google Local Search add-on service.
starting at
$550
per month
~$175/Month in SAVINGS
Best For Those Ready To Grow
Get moving and get ahead of your competitors through our continuous content package. This package includes SEO improvements for up to 5 of your webpages, plus full Google Business Management and1 highly optimized blog targeting your key services, new or existing service locations and specific customer search inquiries to maximize your visibility online.
starting at
$1,050
per month
$350/Month in SAVINGS
Best For Those Ready To Dominate
Are you ready to grow through full-presence marketing that targets new markets, new customers and improves your customer’s experience? This package includes SEO optimization of up to 7 of your webpages, full Google Business Profile management, review monitoring for up to 10 reviews AND two highly optimized blog posts a month that includes schema markup so AI and Google can read and cite your content.
starting at
$1,850
per month
$575/Month in SAVINGS
Gray Matter Marketing was created by someone who’s been on both sides of the table. Autumn Gran has 15+ years of experience working for businesses, as a marketing strategist, as a client and as someone tired of watching small businesses get burned by agencies that overpromise and underdeliver. Which is exactly why Gray Matter Marketing exists today. To connect business owners not with an account rep, an overseas contractor or an AI tool pretending to be a ‘real human’, but with our Owner and Lead Marketing Strategist.

REAL TALK, REAL STRATEGY
No fluff or jargon here, just honest insights and tips to grow your business, client highlights and marketing insights to keep you and your business ahead of the trends.
No, Gray Matter Marketing never requires long-term contracts. We recommend a minimum of a 3-monh commitment for results to actually play out, but you’re never locked into a long-term contract.
What you see is what you pay. Gray Matter Marketing has no hidden fees, no surprise invoices and no “request a quote” runaround. We’re always upfront about our costs before you sign!
Yes! Gray Matter Marketing might be local to Minnesota and Wisconsin, but we offer our services to any business within the United States looking for realistic and affordable marketing services.
No. Gray Matter Marketing at WithGrayMatter.com is an independently owned marketing company based in Hastings, MN. We focus exclusively on marketing local businesses with SEO, AI search optimization, website management and paid advertising. We have no affiliation with other businesses that share a similar name – even though it is a cool name!
Most of our clients see results within 2-3 weeks, but depending on the services you selected, you may not see results until 30-90 days. Many see their strongest lead generation built over 3-6 months of consistently working with us.
Yes! We never want to own your website or marketing accounts. We work with you to setup, grant access and ensure that you own and have access to every account, website or system as it relates to your marketing services with us.
In a way – yes, Gray Matter Marketing at WithGrayMatter.com is a marketing company based in Minnesota that primarily helps businesses with their digital marketing. We specialize in local SEO, AI search optimization, Google Business Profile management, website design and paid advertising (such as Google Ads or Local Search Ads).
During the first month of working with us we run our comprehensive digital audit, including a competitor and market analysis to identify gaps and opportunities for your business. We then build out and begin optimizing your business to get more qualified leads based on the marketing services you’ve chosen.
We are always happy to hop on a quick call to answer any questions you might have, schedule a marketing consultation with your or feel free to visit our Service & Pricing page for some more common questions and answers.
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Are you ready to leave your marketing to the real experts who get you real results? Fill out the form and we’ll get back to you within 24 hours. For faster responses, shoot us a text message at (612) 567-4729.